Cloudinary – for faster, better and smarter digital experiences
Cloudinary is the leading platform for intelligent management, optimization and distribution of images and video in real time.
With the power of AI, global infrastructure, and a developer-friendly architecture, Cloudinary enables businesses to deliver visual experiences that are both lightning-fast and brand-perfect – in every channel, on every device.
Why Cloudinary?
In a world where digital content is critical to the customer experience, Cloudinary gives businesses a head start. The platform automates everything from upload to delivery, so you can focus on creativity and growth – not technical hurdles.
Cloudinary Assets – smart DAM
Integrated APIs that connect DAM with your other systems. Workflow automation with AI that streamlines the entire media management. Creative review and approval. Brand portals for easy sharing of the right assets.
Cloudinary Image
Bulk editing and automatic transformations via API. Large selection of AI-based image adjustments. Industry-leading delivery optimization. Ability to moderate and process GenAI images securely.
Cloudinary Video
Manage everything from branded to UGC video. Automatic optimization and quality control. Custom video player with accessibility and localization support. Direct editing via API or AI-powered tools.
Cloudinary API
Developer-friendly architecture. RESTful API and SDKs for all common languages and frameworks (JavaScript, Python, Java, .NET, etc.). Support for headless and composable architecture. Ready-made integrations with popular platforms.
Cloudinary Assets
Composable and connected
Get easy access to files anytime, anywhere. Cloudinary's API-first DAM unites teams around a single source of truth with seamless file uploads and connections to any application through integrations, APIs, and widgets.
Upload from anywhere
Easily ingest, manage, and access all your assets. An API-first approach provides the flexibility to upload assets from anywhere. Create custom interfaces in commonly used applications or upload through a branded partner or vendor portal.
Automated tagging and metadata
Create a metadata taxonomy tailored to your business. Take advantage of a customizable metadata taxonomy powered by AI. Every image and video is tagged and enriched to ensure a clean, consistent, and easily searchable asset library.
Optimized omnichannel delivery
Perfect assets for every channel, device, and context. Cloudinary’s over 10 years of optimization expertise ensures assets are delivered in the right size, cropping, and format, improving Core Web Vitals, reducing page load times, strengthening SEO, and increasing user satisfaction.
Cloudinary Image
High-performance images in all channels
- Deliver fast-loading visuals on all devices, automatically optimized for size, quality, and resolution.
- Optimize and compress images in real-time to improve Core Web Vitals without compromising quality.
- Deliver globally with support for multiple CDNs to ensure a responsive, consistent brand experience while reducing load times.
- Automatically adapt and personalize assets for devices, languages, regions, and user data.
Rich visual content that drives conversions
- Personalize product images with visual effects and overlays based on customer preference and behavior to increase engagement and sales.
- Use AI-powered background replacement, content extraction, color changes, and overlays to create image variations without costly reshoots.
- Build dynamic product configuration services by combining transformations and overlays programmatically.
- Scale transformations and visual identity across thousands of images simultaneously to create clean, consistent, and highly converting product images.
Cloudinary Video
Increase conversions with ecommerce video
- Add video at scale while reducing page load times with quality-driven video optimization.
- Instantly create video variants for web, mobile, or social media with AI-guided cropping, overlays, or previews.
- Increase conversions with interactive video formats like shoppable video.
Engage and educate with branding videos
- Deliver marketing, explainer, or on-demand video with a fully customizable player and adaptive bitrate streaming.
- Configure the player's appearance and behavior and save as a profile to quickly customize multiple videos.
- Built-in AI instantly generates localized transcriptions, subtitles, or chapters.
Embed third-party or user-generated video in minutes
- Upload, store and adjust video resolution or size with ready-made widgets and automatic presets.
- AI automatically tags contextually relevant metadata and moderates the video to ensure brand consistency.
- Increase reach and conversion with optimized delivery for any channel or device.
Video as a service
- Meet all your custom video functionality requirements for your web or mobile application with a scalable API solution.
- Get built-in video optimization and AI-powered automation to manage and transform video at scale.
- Accelerate time-to-market with quick-start SDKs, award-winning documentation, and world-class support.
Cloudinary API
Extensive and modular API ecosystem
- Support for REST, SDKs and serverless integrations (Node, Python, Go, Java, .NET, etc.).
- Webhook and notification system that enables event-driven workflows.
- Direct upload from the client with secure signing, file validation and policy checks.
Seamless integration into modern development stacks
- Built-in plugins for popular frameworks like React, Next.js, Vue, Angular, Nuxt, and Svelte.
- CDN-distributed transformations with URL-based parameters that can be dynamically generated in the backend or frontend.
- Easy to combine with headless CMS, e-commerce platforms, and CI/CD pipelines for automated media management.
How we work with the implementation of Cloudinary
Our task is to make it easier for you as a customer. From needs analysis to implementation,
management and further development. This is what our method looks like:
Hello!
We get to know each other and find out what a DAM would solve for your business.
Workshop
Together we analyze needs and requirements. We formulate a DAM-strategy with purpose and goals. We provide a recommendation and a price estimate.
Prep shop
Here we do an in-depth analysis prior to implementation. We make detailed preparations and deliver a final quote.
Go Live!
Here we configure the portal and deploy it. Once it is ready, we train the organization on how to work with it. Bynder.
Got DAM!
Here we continue to work with DAMstrategy and adjusts needs that may have arisen along the way. Zitac Solutions is available for support and advice.
